Resources (6)

Company Profile

AutoNation LogoAutoNation is the largest automotive retailer in the United States and is athe leading provider of new and pre-owned vehicles. They own and operate over 310 franchises throughout the United States.

Auto-MB-WesleyChapel-04Mercedes-Benz® of Wesley Chapel is an authorised Mercedes-Benz® car dealership for the Pasco County area of Northwest Florida and is one of AutoNation's franchises.

Wednesday, 09 March 2016 10:02

Case Study - Americas Oil Express (AOE)

How ‘Dust Off the Database’ Campaign brought over 100 customers back into the shops.

Company Profile:

64377ee9868c3ae988fc701c79d521c0America’s Oil Express is a locally owned and operated quick lube chain based in Tampa, FL.

Wednesday, 09 March 2016 09:20

Case Study - Cumulus Media

Company Profile

Cumulus-logo Cumulus Media (NASDAQ:CMLS) is a leader in the radio broadcasting industry. They deliver premium content choices to the 245 million people reached each week through its 454 owned-and-operated stations broadcasting in 90 US media markets (including eight of the top 10), more than 8,200 broadcast radio stations affiliated with its Westwood One network and numerous digital channels.

Sunday, 08 November 2015 07:41

7 Tips for Creating Promotional Coupons

Promotional coupons are a valuable tool for businesses; they can help a business move unwanted merchandise, stay competitive, and ultimately, gain valuable exposure. Yet, as any business owner knows, not all coupons are created equal. Here are 7 tips to make sure your coupon stands out from the crowd.

Email marketing campaigns have been a key component in business marketing strategies for years now. But if you’re like me, you’ve had marketing frustration once or twice before. Not wanting or able to spend the sums of cash to hire a marketing firm and not tech-savvy enough to figure out different ways to advertise on our own, we resort to the olden ways of email-only marketing in an attempt to promote our businesses.

And for what? 
We all know these emails almost never get read and that new customers aren’t being found. We can tell from our own results that only emailing is a thing of the past. 
But what else is there to do?

A new local advertising network for the Tampa Bay region is being built to address one of the biggest challenges facing small to medium sized businesses and publishers: developing local marketing strategies that marry digital and traditional media. Bringing this network to Tampa Bay is a new joint venture that combines the unique strengths of liipn, The Flyer and The Networked Planet.

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